Color Info (help)

Color

COLOR VARIATION

Blank Product Colors: Color representations of blank products in the Zwik Designer application are computer generated based on manufacturers’ Pantone PMS color codes. These may not appear as accurately as product photographs. 

Printed Product Colors:  We try to match colors as close as we are able, but printed product colors may not be identical to the artwork submitted or selected by the buyer without Pantone color matching.

There can be several reasons for these normal variations between a representation as viewed on an electronic display (or printed on paper), and physical products. Sometimes, it is dependent on printing the materials available (e.g. HTV, screen print ink). Commonly, it is due to the many variables in the creation and presentation of digital/electronic media. 

Color Variations: There are many factors that may affect any variation of appearance between the colors seen on your display and the colors of the physical product. (This is true for all electronic images on hardware that is not specifically calibrated.) Factors include that the digital appearance of ALL colors (from any source) on any electronic screen will vary according to the display’s hardware properties, settings, ambient lighting, etc. 

There are also effects on the original image from the camera hardware, settings, photo lighting, etc.

Additionally, without PMS color matching there may be limitations of available materials and print methods.

Pantone PMS Color: For accurate color (such as corporate logo), PMS color matching service may be available. Additional fees may apply.

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